IBABC - Best eBusiness Practices

Insurance Brokers Association of British Columbia

Best eBusiness Practices

NEW … FOR IBABC MEMBERS ONLY!

12 Hours of Professional CE Credits per Full Program Module

The Best eBusiness Practices Program
The Internet has added a new dimension to the way you should develop and enhance your relationships with your clients. It has created new buyer expectations, new markets, new threats and new opportunities. Insurance professionals who understand the technologies driving Internet-based business and who adopt effective eBusiness practices can thrive at the expense of others who ‘just don't get it.'

In an era when banks and financial institutions of all stripes are relying less and less on their physical plant to service their clients, the next battleground for the loyalty of the premium paying customer will be the Internet. To survive let alone prosper, you must learn to compete in this arena. Much of what worked in the past will work in the future but much will not. Knowing the difference will distinguish victor from vanquished.

The Insurance Brokers Association of British Columbia recognizes these challenges and now offers to its members an intensive, online program -- Best eBusiness Practices.

Program Outline
The Best eBusiness Practices program consists of five online modules. As you work through the material and assignments, you will construct a website to display aspects of a strategy and business plan you will develop during an online business game called "Agile Agencies v. Old World Brokers.” Along the way, each of the 5 core modules will grant you 12 hours of Professional CE credits. Completion of all 5 modules will also earn you an IBABC Diploma in Best eBusiness Practices.

Module 1	Insurance Professionals – Competing in the Internet Economy
Module 2	The Technologies Driving eBusiness in the Insurance Sector
Module 3	Internet Based Insurance Operations
Module 4	Strategy and Planning for Growing Insurance Businesses
Module 5	Implementing eBusiness in the Insurance Firm

Supplemental online modules are also available to be taken separately for additional information and CE credits.

Who Should Participate
The Best eBusiness Practices program has been developed specifically for the independent insurance broker. It is of specific benefit and appeal to insurance brokerage owners, managers and producers who want to bring their approaches to customer relations, marketing and sales skills into the eBusiness age.

Course Author
The Best eBusiness Practices program and supplemental modules have been authored and are provided by Glen MacRae, an insurance broker specializing in servicing the construction sector. Glen has a Graduate Certificate in e-Business from the University of British Columbia and has extensive experience in day-to-day e-commerce selling. He combines his first-hand knowledge of the insurance industry and as a senior management trainer to create educational programs directed to the emerging needs of the insurance brokerage sector.

Access to the Course Curriculum
If you would like to learn more about this excellent IBABC-sponsored curriculum, the discounted registration fees available only to our members or to register for (or return to) the full program and/or supplemental modules, you must first login as an IBABC member.





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